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Yunnan coffee wants to counterattack and compete for pricing power

Yunnan coffee wants to counterattack and compete for pricing power

From 390000 mu five years ago to 1.3 million mu in 2012, the rapidly expanding Yunnan coffee industry suffered a cold spell in the market last year. First, at the beginning of last year, the international giant Nestl é announced that it would stop the acquisition, which triggered a panic sell-off of Cannons. At the end of last year, the purchase price of coffee beans fell to a five-year low, approaching the planting cost line. A reporter from Yangcheng Evening News has been investigating in Yunnan over the past few days and found that

2016-08-30
Why Starbucks can't be found in Italy: 1.50 euros for local coffee

Why Starbucks can't be found in Italy: 1.50 euros for local coffee

Why can't Starbucks, which is on fire in China, find a store in Italy? Zhang Zhiwei recently said that a Starbucks coffee shop could not be found there, according to people who returned from a business trip and travel in Italy. Not a single store can be found within 300 miles. A reporter from China Business Daily entered Italy from the store map of Starbucks' official website, which also showed that it did not exist. There are not only many cafes in Italy, but also

2015-06-24
Coffee Bean Certification Body Fair Trade Certification

Coffee Bean Certification Body Fair Trade Certification

Fairtrade coffee is mainly traded directly with local coffee farmers at fair prices. In transparent management and business forms. Ensure the working environment of producers and protect the local environment. At the same time, it provides corresponding production technology and training, and establishes bridges, schools, hospitals and other facilities. The aim is to achieve sustainable development and poverty alleviation. Sign: Yes

2015-01-27
Fair Trade Fair Trade Certification Fair Trade Coffee

Fair Trade Fair Trade Certification Fair Trade Coffee

Fairtrade coffee is mainly traded directly with local coffee farmers at a fair price. In a transparent management model and commercial form. The premise of ensuring the working environment of producers and protecting the local environment. At the same time, provide corresponding production technology and training, build bridges, schools, hospitals and other facilities. The aim is for sustainable development and poverty alleviation. Logo: yes

2016-07-26
Yunnan coffee wants to counterattack and fight for pricing power to get rid of the restriction of Nestle and other giants.

Yunnan coffee wants to counterattack and fight for pricing power to get rid of the restriction of Nestle and other giants.

From 390000 mu five years ago to 1.3 million mu in 2012, the rapidly expanding Yunnan coffee industry suffered a cold spell in the market last year. First, at the beginning of last year, the international giant Nestl é announced that it would stop the acquisition, which triggered a panic sell-off of Cannons. At the end of last year, the purchase price of coffee beans fell to a five-year low, approaching the planting cost line. A reporter from Yangcheng Evening News has been investigating in Yunnan over the past few days and found that

2016-03-16
The chain coffee chain has a strange trick and the theme store plays the special card.

The chain coffee chain has a strange trick and the theme store plays the special card.

Optimistic about the future of coffee and tea, Xu Guangyu, general manager of unified Starbucks, said that next year, Taiwan Starbucks will expand its skills, enrich its products, introduce plastic capsule coffee machines, hanging ear coffee bags, etc., in addition to theme stores and nostalgic shops, add a specially designed topic store. In addition, Starbucks will be the first to launch Starbucks online stores in Asia since October. Next year, it will expand its scale and integrate physical channels.

2014-04-27
Fair Trade Fair Trade Certification Coffee Farmer Coffee knowledge

Fair Trade Fair Trade Certification Coffee Farmer Coffee knowledge

Fairtrade coffee is mainly traded directly with local coffee farmers at a fair price. In a transparent management model and commercial form. The premise of ensuring the working environment of producers and protecting the local environment. At the same time, provide corresponding production technology and training, build bridges, schools, hospitals and other facilities. The aim is for sustainable development and poverty alleviation. Logo: yes

2016-05-26
The world coffee industry is shrinking, and small estates not only need market incentives.

The world coffee industry is shrinking, and small estates not only need market incentives.

Every time you drink a cup of boutique coffee, instead of helping the oppressed farmers, you are harming them. But please don't feel guilty. Where there is oppression, there is resistance. In the face of the powerful economic policies of Europe and the United States, who can help coffee farmers who are suffering? China! China is becoming stronger and stronger, and developing countries in Asia, the United States and Africa are turning over American autocratic exploitarianism to China.

2016-07-14
Fair Trade Fair Trade Certification Organization for Fine Coffee beans

Fair Trade Fair Trade Certification Organization for Fine Coffee beans

Fairtrade coffee is mainly traded directly with local coffee farmers at a fair price. In a transparent management model and commercial form. The premise of ensuring the working environment of producers and protecting the local environment. At the same time, provide corresponding production technology and training, build bridges, schools, hospitals and other facilities. The aim is for sustainable development and poverty alleviation. Logo: yes

2015-10-24
Coffee Different: Fair Trade and Ecological Sustainability

Coffee Different: Fair Trade and Ecological Sustainability

Half a billion people worldwide consume coffee, drinking two billion cups a day; 25 million people produce it. Coffee is the second-largest commodity on the global market after oil, and prices are dominated by futures markets in New York and London

2016-05-21
Depreciation stimulates the price of Brazilian coffee exports to fall

Depreciation stimulates the price of Brazilian coffee exports to fall

The Brazilian dollar hit a four-year low, accelerating Brazilian coffee exports, expanding the supply glut and sliding costs such as Starbucks and Kraft Foods. Coffee exports rose 20% in the first half from a year earlier to 13.385 million bales, or 800000 3000 metric tons, the Ministry of Trade of Brazil, a big coffee grower, said on the 1st. The Brazilian dollar depreciated by 9.4% in the second quarter, ranking first among the 24 major emerging market currencies.

2014-04-27
Yunnan Coffee beans pirated Pu'er Tea Crazy

Yunnan Coffee beans pirated Pu'er Tea Crazy

From selling and hoarding, to selling at a low price, and then to Nestl é suspending acquisitions, the coffee growing craze has gradually sobered up because of this sudden harvest stoppage. Apart from being sober, a reflection on the coffee industry in Yunnan has more practical significance.

2014-05-30
Fair Trade Fair Trade Certification Fair Trade Coffee Starbucks Coffee beans

Fair Trade Fair Trade Certification Fair Trade Coffee Starbucks Coffee beans

Fairtrade coffee is mainly traded directly with local coffee farmers at a fair price. In a transparent management model and commercial form. The premise of ensuring the working environment of producers and protecting the local environment. At the same time, provide corresponding production technology and training, build bridges, schools, hospitals and other facilities. The aim is for sustainable development and poverty alleviation. Logo: yes

2016-04-26
Fair Trade Fair Trade Certification, a certification body for boutique coffee beans

Fair Trade Fair Trade Certification, a certification body for boutique coffee beans

Fairtrade coffee is mainly traded directly with local coffee farmers at a fair price. In a transparent management model and commercial form. The premise of ensuring the working environment of producers and protecting the local environment. At the same time, provide corresponding production technology and training, build bridges, schools, hospitals and other facilities. The aim is for sustainable development and poverty alleviation. Logo: yes

2015-04-11
Yunnan coffee set up its own door to get rid of Nestle and other constraints to seize the pricing power.

Yunnan coffee set up its own door to get rid of Nestle and other constraints to seize the pricing power.

From 390000 mu five years ago to 1.3 million mu in 2012, the rapidly expanding Yunnan coffee industry suffered a cold spell in the market last year. First, at the beginning of last year, the international giant Nestl é announced that it would stop the acquisition, which triggered a panic sell-off of Cannons. At the end of last year, the purchase price of coffee beans fell to a five-year low, approaching the planting cost line. A reporter from Yangcheng Evening News has been investigating in Yunnan over the past few days and found that

2014-04-27
What are the advantages of rainforest certified coffee? What is rainforest certified coffee?

What are the advantages of rainforest certified coffee? What is rainforest certified coffee?

Rainforest Alliance Overview Rainforest Alliance (RA) was founded in 1987, headquartered in New York, USA. It is not only a non-profit international non-governmental environmental protection organization, but also the largest and most authoritative professional FSC certification organization recognized by FSC. Its mission is to protect global ecosystems and make a living by changing land use patterns, business and consumer behavior.

2016-02-19
Maple syrup in coffee flavor spectrum

Maple syrup in coffee flavor spectrum

Chinese seldom drink pure maple syrup. Here is a brief introduction. When you are an exotic sketch, you may be able to import some of your coffee shop as a collection in the future. If the benefits are spread equally to every American, the average person consumes 3 ounces of maple syrup a year. But considering that only 6.4% of Chinese are in the habit of eating maple syrup (2.5% in 2005).

2016-05-05
An exclusive interview with Wang Jinlong, Chairman of Starbucks China

An exclusive interview with Wang Jinlong, Chairman of Starbucks China

Mr. Wang Jinlong, president of Starbucks China, a well-known global coffee brand, came to Shenzhen to attend the third Shenzhen Summit of China Entrepreneur Forum. After the meeting, the reporter conducted an exclusive interview with Wang Jinlong. Wang Jinlong is gentle and gentle as the global vice president of Starbucks, which has been named the brightest star brand by BusinessWeek and a Fortune 500 company.

2015-04-09
Starbucks acquires Costa Rican Farm to expand Farmer support Project

Starbucks acquires Costa Rican Farm to expand Farmer support Project

SBUX has bought a farm in Costa Rica, the first of its kind, as the operator of the world's largest coffee chain works to expand farmer support programs and secure ethical sources of coffee beans, Beijing reported. Starbucks CEO Howard Schultz (Howard Schultz) sent a message

2014-04-27
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